NEWS

August 5, 2009 - Asia Food Fest 2009 Press Release

FOR IMMEDIATE RELEASE

Contact:
Yvonne Lim Wilson
512.789.4912
yvonne@asianaustin.com

Sam Armstrong
512.689.0174
armstrong.sam@gmail.com

(Austin, TX) August 5, 2009 -- The Texas Asian Chamber of Commerce (TACC), along with Satay Restaurant and Texas Culinary Academy, announces the fourth annual Asia Food Fest to take place Friday and Saturday, September 11 and 12. The event kicks off Friday from 6 ? 8 p.m. with a delicious Tour of Asia event featuring an array of Asian flavors from some of Central Texas' most renowned Asian-owned and Asian-inspired restaurants. Attendees can also find out about their favorite chefs at a Meet the Chefs Reception.

The events will take place in the stylish, dramatic Ventana Restaurant at Texas Culinary Academy, and will feature a cash bar with select wines and beers.

On Saturday, return to Texas Culinary Academy for a day of pan-Asian activities including an Iron Chef-style cooking competition, dynamic cooking classes for kids and adults, and an Asian market with a vibrant selection of merchandise showcasing a range of Asian cultural traditions. Eight chefs will do culinary battle during round one of the Iron Chef-style cooking competition at 11 a.m. The winner will compete against last year's champion Chef Chad Pritchard during round two at 2 p.m. From 10 a.m. - 2 p.m., join the experts as they offer cooking classes for adults and kids alike. Throughout the day, the Asian market will feature gifts and goods from across the east.

Ticket Prices and Details:

• Friday night Tour of Asia/Meet the Chefs Reception, 6 p.m. - 8 p.m., $35
• Adult cooking classes, $15; Kids' cooking classes, $10. Choose among three classes each hour from 10 a.m. - 2 p.m. (The last class begins at 1 p.m.). Look for free classes to be held in the main kitchen lab.
• Watch the Iron Chef-style cooking competition free. Round One: 11 a.m., Round Two: 2 p.m.
• Food tickets for Asia Market to be sold on site; Admission is Free.

To purchase tickets, call 512-751-8408 or visit www.asiafoodfest.org

Location: Texas Culinary Academy is located at 11400 Burnet Rd. Ste. 2100. For directions, please call 512.837.2665.

About the Texas Asian Chamber of Commerce
TACC serves as a catalyst organization for Asian business associations and chambers of commerce in Central Texas. These institutional affiliates include Korean Chamber of Commerce, Japan Society, Philippine America Chamber of Commerce of North Texas, American Indians Chamber of Commerce of Texas, Austin Filipino-American Association, Asian Scope, etc. Some of these institutional affiliates have from 50 to 1,000 individual members. To learn more about TACC, please visit www.tacc.clubexpress.com.

About Texas Culinary Academy
Texas Culinary Academy, located in Austin, Texas, is a 73,000 square foot facility offering students an education in culinary techniques based on the world-renowned Le Cordon Bleu Programs. TCAfs intensive programs combine hands-on experience in the kitchen with general education coursework, preparing students with Le Cordon Bleu Culinary skills as well as the business skills necessary to manage a food-service establishment. TCA is a private, post-secondary institution in partnership with the legendary 108-year old Le Cordon Bleu Program. TCA is accredited by the Accrediting Council for Independent Colleges and Schools. TCA is located at 11400 Burnet Road, Suite 2100 in Austin. For more information, please visit www.tca.edu.

About Satay Restaurant
Satay Restaurant offers fine Thai and South Asian cuisine from Indonesia, Malaysia, Singapore, Vietnam and the Philippines, delivering healthy and great tasting meals, as well as sharing culture since 1987. Renowned chef and food scientist Dr. Rommanee "Foo" Swasdee is the owner of Satay Restaurant. Swasdee, who is also a board member and former board chair of the Texas Asian Chamber of Commerce, founded the Asia Food Fest in 2006. Every year, Satay contributes food ingredients and other needs to support the Asia Food Fest and TACC. Satay Restaurant is located at 3202 W. Anderson Ln. Ste. #205 in Austin. For more information, please visit www.satayusa.com.